What is it good for?
- Whittling down your ideas to figure out what to test with your users
When to use it
Once you've generated some ideas and thought about how your users might interact with them.
How to use it
Make a copy of the template. Write down each of your ideas on a post-it note and start to plot it on the graph. Think about each idea’s potential value to your users, and how feasible or practical it would be to develop and implement it.
When you’re done, look at the ideas plotted within the high value, mid to high feasibility area. These are likely to be your most viable ideas to take forward.